A good way to significantly increase your visibility on the Web and your conversion rate, guaranteeing you visibility on Search , Google Maps , Destinations and Google + . When a user searches, for example, for a hotel in Rouen, you will appear at the very top of the search results page and in the top positions of their hotel search engine. Your establishment just below located on Google Maps, and then appears in the first positions when the user clicks on the map, with reviews, prices and photos and other description according to what you have entered.
Google Hotel Ads in Search Sponsored ads and Google Hotels in Maps How to make good use of social networks? Social networks offer multiple opportunities for digital strategy. They have also developed advertising tools specially adapted to the needs of professionals. Social Ads: ultra-precise targeting With fax list nearly one in two French people present on Facebook, and some 15 million visitors per month on Twitter, social networks are proving to be ideal platforms for promotion. It is possible to post sponsored publications there, which are harmonized in the news feed of users among others.
An which appear according to a very relevant predefined targeting (geographical, demographic, by center of interest, by activity, by personalized audience, with its subscribers… and so on!). Thus, it is possible to promote its products, its page, a special offer or even to create contests , thanks to targeted advertisements for example on people living nearby, or who like to travel, or practicing winter sports.